Social Media Management (SMM) Week - 1 1- Introduction 2- Course Outline 3- Basics of SMM - P1 4- Basics of SMM - P2 5- Basics of SMM - P3 6- Branding - P1 7- Branding - P2 8- Discussion - Branding Assignment -1 Assignment 1 – Brand’s Purpose Assignment - 2 Assignment 2 -How to Find Your Why 9- Building a strong brand 10- Discussion - (Building a strong brand) Assignment - 3 Assignment 3 – Creating a Brand Story Week - 2